Tiny Rebellions: Sprinkling Creativity and Welcoming In Wonder with Kate Campbell

Have you ever found joy in the subtle art of bending the rules? Our latest episode with Kate Campbell of Wonderlust is a celebration of those tiny rebellions that add a spark to life. We're not advocating anarchy, but rather those small, creative acts that infuse our days with delight and remind us of the power of wonder and curiosity. From the importance of cheeky challenges to embracing our quieter, mischievous sides, this chat is an invitation to craft a life filled with mini, mischievous moments.

This conversation  calls to the wonder-seekers and the quiet rebels. We discuss the misconception that creativity is confined to grand, artistic endeavors, and instead, highlight the role of creativity in fostering curiosity and innovation across all aspects of life. Whether you're in a boardroom, at a playground with your kids, or carving out time for yourself, there are plenty of low-commitment, high-joy activities to help you tap into that childlike spirit of discovery and invoke a sense of magic in your everyday existence.

Join us as we delve into Kate's multi-layered Wonder ecosystem, including the Wonder Club membership, business training, and parenting support. Through our personal anecdotes and the sneak peek into Kate's upcoming "Three-Minute Wonders" podcast, we show how creative thinking can be woven into the fabric of everyday life. We are here to demonstrate that creativity isn't about perfection; it's about expression, enjoyment, and the little steps we take towards living a life that's anything but ordinary.

Find Kate here: https://www.thisiswonderlust.com/

Or follow her here: http://instagram.com/this.is.wonderlust

Transcript

Kate Campbell: 0:00

You only ever need to take one little step out of your comfort zone, because after a while your comfort zone then joins you, and then you're only ever taking another little step and it joins you again, and then after a while you might look back and see where you've come. And you've actually gone a long way, but it only ever felt like a tiny little step each time.

Zoe Greenhalf: 0:23

Hello, it's Zoe coach, creator and mischief maker behind the mischief movement podcast, your weekly inspo for people looking for more hell yeah in their life. I'm on a mission to help you rediscover that rebellious speak, find your confident in a badass and stop holding yourself back from the amazing life you've been dreaming of. Join me each week as I discuss mindset, share stories or develop strategies sometimes alone, but most often through interviewing adventurous, unconventional guests who are shaking up the status quo, living life on their terms and impacting the world by doing things differently. Not long ago, I woke up one day and thought this isn't the life I'd imagined for myself. I felt disconnected and unfulfilled, but I set my intention firmly on adding more fun, getting out of my comfort zone and becoming curious about what truly lit me up. And then magical things started to happen, including this podcast. As that famous quote goes, she remembered who she was and the game changed.

Zoe Greenhalf: 1:27

I've always loved the word mischief because it's cheeky, playful and a little bit rebellious, and that's exactly what I hope this podcast brings to the table. Let's rewrite the rules, throw two fingers up to society and do more of the things we love. So I'm here to empower you to boldly rebel against the ordinary and support you as you design a life you don't want to escape from. If you feel called to activate your own adventure and make unconventional your new normal, I dare you to jump in with me. Have you ever wanted to be a little bit more rebellious but felt quite risk averse or a little too introverted for the grand acts of rebellion?

Zoe Greenhalf: 2:11

This week, I chat to Kate Campbell, creator of Wunderlust, a platform that brings creative thinking to life through little acts of daily mischief and encouraging you to look at life through a different lens. Like me, she believes that there's a place for the anarchists of this world, but there's also room for us quieter rebels, who make magic from small moments, seek out surprises, challenge others with cheekiness and approach life with a playful, positive spring in our step. Whether you consider yourself a creative or not, she's here to prove to you that there's more to creativity than just glue and glitter, and that we all have the power to think creatively when we roll up our sleeves and get stuck in, stuck in glitter and glue, get it All right. That was terrible. The rest is better. Honestly, I am joined this week by Kate Campbell. What's your mischief?

Kate Campbell: 3:13

So this was the only question that I knew you'd asked me. So I've been thinking, mulling it over, yeah, mulling it over. My immediate thoughts were that I just like to think differently, I like to push boundaries, I like to step a little bit out of my comfort zone and do things a bit differently. But then I was thinking so what examples can I give of that?

Kate Campbell: 3:41

Because mischief, I really love the word mischief and I think that you say it in your intro to the podcast that it's kind of a bit cheeky and a little bit rebellious, and that's the element that I like, because I don't really consider myself a true rebel, although I love the word and I'd like to think of myself as a rebel. I think that mischievous is a better way to describe the way I think, because it's like I don't go and do these grand rebellious statement things. What is more, how I kind of express my mischievousness is doing little, tiny things that actually make a difference in an accumulative effect. Almost Exactly, I'm the same.

Kate Campbell: 4:29

Yeah, so it's not that I've done some like amazing things. I kind of wish I'm quite risk averse, to be honest. I wish I wasn't, but because of that I probably you know, you hear these women's stories and they're so inspiring of things that they've done and I kind of almost wish I could be more like that. But actually there's like a validity in saying that we don't all have to be like that and we can still be a little bit rebellious and a little bit mischief in our day to day lives, and it kind of makes it a bit more accessible.

Zoe Greenhalf: 5:03

Yeah, absolutely.

Kate Campbell: 5:05

Completely so, I always say, and you only ever need to take one little step out of your comfort zone. Yes, because after a while your comfort zone then joins you, and then you're only ever taking another little step and it joins you again. So, and then after a while you might look back and see where you've come and you've actually gone a long way, but it only ever felt like a tiny little step each time.

Zoe Greenhalf: 5:31

Absolutely, you're stretching it gradually, aren't you yeah?

Kate Campbell: 5:34

Yeah, exactly, and definitely mischievous in how I think and pushing the boundaries and doing things differently, but not in any kind of really grand gesture.

Zoe Greenhalf: 5:47

Yeah, Well, I mean, I can completely identify with that, which is why everything that I've created is around the word mystery. But I just love it. It's my favourite word and I think it just explains so well that sense of thinking a bit differently, being a bit cheeky and a bit playful, but not being a total anarchist, and with these big rebellious gestures it's the quiet rebellion. At the end of the day, it's it, yes, completely what you were saying. It's a bit like that whole introvert extrovert discussion. You know, I think sometimes I don't know about you, but if I had to label myself or somebody else did, they'd probably say she's an introvert, and I've always felt a little bit like that wasn't such a good thing. I always think the world seems sort of better designed for extroverts. Yeah, but there again, you see, you need both. You need the do the all out rebels and you need the quiet, the studious ones. You need the introverts and the extroverts.

Kate Campbell: 6:47

Definitely. You need them both in the world, and I think it's good to have a bit of both within you as well.

Zoe Greenhalf: 6:52

Absolutely yeah.

Kate Campbell: 6:53

Yeah, you know, maybe you're an extroverted introvert or the other way around.

Zoe Greenhalf: 6:57

Exactly.

Kate Campbell: 6:58

That's the ideal way to be, I think.

Zoe Greenhalf: 7:00

Yeah, and I happen to know that you've got another word that you like, which is wonder, isn't it? Tell me about that.

Kate Campbell: 7:06

Yeah, so wonder has kind of recently come into my world a little bit more more prominently, mainly because so I was. I was the creativity curator before. But when I was explaining what I do and what I stand for everybody, the minute I said my name the creativity curator everybody thought that was all about creative activities and what we do and craft and hobby and glue and glitter and paints and all of that amazing stuff which I love. But I kind of felt like I was on the back foot a little bit in describing what I do, because for me creativity and what I kind of do in my business, which is now Wonderlust, is all about creative thinking and so it's not necessarily the doing, as good as that is. That's kind of covered by lots and lots of amazing people. So for me it's more about the thinking and how we get to think creatively.

Kate Campbell: 8:03

So for me, wonder is like the precursor to creativity. It's that curiosity, it's that like looking at the world in a different way, finding those little moments of everyday joy or everyday interest and being inspired by that. Again, we don't need the grand gestures all the time. It's taking our everyday and really experiencing the benefits of wonder and almost going back to childhood. Lay hits wonder about things, and we've lost that love of wonder a little bit, I think, in our adult life and so I'm trying to bring that back. Yeah, so I just think wonder it was one of those words that I kind of you know when you're trying to think of an appropriate way to describe what you do. And I've literally got a piece of paper where I wrote down all my ideas and then at the very bottom I just came with wonder and it just seemed to fit perfectly with what I believe I suppose.

Zoe Greenhalf: 9:08

That is such a lovely word, so magical, and to me it conjures up this idea of possibility.

Kate Campbell: 9:14

Yeah exactly. Yeah, and it's magical and yet it's also really grounded in, like science, and you know practical practicalities and the way we progress in the world is through wondering. You know inventors, people who come up with new ideas, people with new products, new thoughts. They've all had to wonder, in the first place, how can we do something better or differently? Yes, so it's, while it's got that magical connotation which is amazing also something that we all need.

Zoe Greenhalf: 9:52

Yeah, so how do you take this idea of wonder and then create an impact in the world with it?

Kate Campbell: 10:01

Mm good question.

Zoe Greenhalf: 10:04

What are you currently up to at the moment?

Kate Campbell: 10:07

So I think it's almost like I'm desperate to tell everybody about this amazing skill that everybody has and it's almost like it's a secret and I'm like, no, but you all have this ability, let's use it to better ourselves. So there's kind of three areas, I suppose, which I'm focusing my attention on, because I think they're the three areas that creative thinking and wonder can really benefit. So it's for our work, for our businesses or our professional lives. You know, thinking creatively, being innovative really really helps with decision making, problem solving, idea generation all of these things that, regardless of what job you're in, you need. It can also really help with parenting and being that kind of silly, daft kid again with your kids, and it really helps with bonding with your children but also teaches them the creative skills that they're going to need in the future.

Kate Campbell: 11:13

And then the third one is about ourselves and our well-being and our mental health and how creative thinking and taking that time to pause and wonder is just really good for us and having a bit of fun as well. So there's these three areas. So I have a membership which kind of covers all three. I am starting doing like creative skills training for businesses and then, starting probably in May, I have like a parenting hub with lots of daft, crazy ideas that you can do with your kids.

Zoe Greenhalf: 11:47

Sounds amazing.

Kate Campbell: 11:48

But things that you can do in like two minutes, or when you're queuing for traffic, or when you're walking your kid to school or you know nothing. That involves a lot of time and a lot of mess, because we don't have the time and we probably don't want to make too much mess too often. Yeah, so, yeah. So I've got those three areas where I'm hoping to kind of spread the word and encourage people to find this skill within them again. You know, but we were all born with it, weren't we?

Zoe Greenhalf: 12:17

Yeah, yeah, of course. How does that? Look on the kind of business level when you talk about working with businesses to get them thinking more creatively.

Kate Campbell: 12:30

Yeah, so I've done a few presentations to business groups and I'm starting to do training for businesses. But it's a lot about getting them to see that these tiny little changes to their day to day life can, you know, add up to changes in how they think. So, and also it's about how many different experiences we take from the world. Because I think when you're in a business and you're having to think of new ways of doing things or new ways to solve problems, make decisions, if you don't put new things like a machine, isn't it? If you don't put new things into your brain, you're only ever going to get the same thing out of it. So the more experiences, the more curiosity we can have, the more questioning we can do about the world around us. It gives our brain more resources to draw upon when we need that new idea.

Zoe Greenhalf: 13:26

So what kind of things would you be coming up with in one of your workshops? Because I'm really intrigued. Now, I consider myself a creative person, so I don't struggle too much with knowing where to draw inspiration from, but I know that some people really struggle with that kind of thing.

Kate Campbell: 13:47

I think that it might be a case that we go on a Wonder Walk just to literally go outside. I provide a list of things to actually notice, which people don't tend to notice going about the day to day lives Everybody could do that Everybody could walk away after this podcast and literally take themselves on a Wonder Walk. Yeah, I know, it sounds so magical, doesn't?

Zoe Greenhalf: 14:12

it.

Kate Campbell: 14:12

But you can do it, Even if it's a route that you take every day. I can guarantee you'll see something different once you've got it in the forefront of your mind to notice something new.

Zoe Greenhalf: 14:23

My kids are very good at that. Yeah, we'll walk the same route every day, but they'll always point random things out to me.

Kate Campbell: 14:30

Yeah, and that's brilliant, isn't it? And then if you leave your house 10 minutes earlier, you can actually take time to talk about what they've noticed and not be in a rush all the time to get to wherever you're going. It's planning for things like that that make a difference. And then for the business skills training, it's maybe doing something creative, even like just draw a big scribble on your I do this one a lot. Draw a big scribble on your paper, turn it round, see what you can make out of it, see what you see within it. I've done ones before where people close their eyes and they have to draw from touch, and it's like igniting new parts of your brain. Doing things like with touch it's not something that we normally have to touch something and then draw it so it's like sparking new areas of your brain which can then contribute to finding new ideas for the business.

Zoe Greenhalf: 15:30

Yeah, so how did it all come about? What's your journey been up until this point? Because you talked about being the creative curator. Yes, that's the sort of predecessor, isn't it?

Kate Campbell: 15:41

Yeah, it is. It is how far back do you want me to go? Well, how far would you like to go? Well, we go right far back, which is relevant, I think. I've always been very, very creative, always loved kind of cutting sticking, as my mum would say, and always loved those subjects at school. But I was also quite academic. I did well at school. So I was kind of one of those people who it was natural to go on to do something academic. You just didn't really, if you were academic, you went on to do something academic, even if you loved the creative side more. So I ended up studying linguistics at degree levels. So for me that was creativity in language and playing with language, and I love all of that as well. Then I went into work in publishing as an editor. But there was a definite moment and I was still in my twenties, I was quite young when I thought I don't want to do this for the rest of my life.

Kate Campbell: 16:41

I need to do something more creative. So I quit my job planned and did work freelance as a proofreader, copy editor, for years after that, while I then went back and studied textiles. Oh, wow. And did the whole creative path that I possibly should have done originally. So I ended up working as a stylist for photographic agencies. Not fashion, more interiors and still life styling.

Zoe Greenhalf: 17:13

Yeah.

Kate Campbell: 17:15

I still do a bit of it sometimes if I get wrong up to do that. So that was very creative and loved all of that. And then kids came along and took like eight years of my life away somehow. But I think when I had my kids I realized how creative I am with them as well and how I wanted to instill that in them. I also had a business with a friend of mine as a designer maker, so we designed patterns and then we made products cushions, coasters, placemats, all different kinds of things like that but that was very hard to make a living basically Out of doing that Really tricky. So that ended, yeah. So I kind of did more styling work as well but then realized the styling world is very unpredictable in terms of knowing when you've got a job as a freelancer anyway. So I decided to go into interior design, which is something that I've always loved. So I still do work as an interior designer.

Kate Campbell: 18:18

I've built that business up. It's called Be Brave Interiors, which is kind of another nod to my philosophy, I suppose, for design and life Be Brave, push the boundaries, and I work mainly with people in the property world who have Airbnbs or Hologramentals or HMOs, so it's people with businesses and obviously they need to stand out from the crowd with their interiors in order to make a business better for them. So the creativity curator then developed from the fact that I really wanted to help property developers to be able to do their interiors themselves, or really give them the tools to push the boundaries in terms of their design and their business. So it grew from that really and I realized that actually a lot of what I'm saying for these Hologramental owners can be applicable to everybody. That love of being creative and the use, the kind of value in thinking creatively is great for them, but it's also great for everybody. So that's how the kind of progression went to where I am now.

Zoe Greenhalf: 19:34

That's amazing, because you've lent into that creativity but you've pivoted along the way. You haven't. You've just given lots of different things.

Kate Campbell: 19:43

Yeah, I have, and then I suppose I do sometimes feel jack of all trades, master of none in that respect. But they are all based around creativity and creative thinking and doing things differently and trying these things out, which is creativity, isn't it? We experiment, we play with things, we try things out, and if it doesn't work, at least we've tried.

Zoe Greenhalf: 20:07

You remind me so much of the conversation I had with Max McMurdo last year, because he was saying the same thing about being a jack of all trades and I intervened and I was like, yeah, it's a good thing.

Kate Campbell: 20:18

Yeah, yeah, yeah, I get the sense of that one. Yeah, it is. I'm coming to change my opinion on that one. So, yes, it's a good thing.

Zoe Greenhalf: 20:31

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Zoe Greenhalf: 21:18

Yes, if you are a small business doing things differently, an independent brand disrupting the status quo, or simply an unconventional, adventurous individual looking to create a positive impact, I'd love to hear from you about getting your story out there in the world and promoting you. Dm me on Instagram @themischief movement Right now. On with the show Is it called the Wonder Club? So Wonder Club is the membership. Is the membership?

Kate Campbell: 21:49

Yeah, and Wonder Lust with an O is the business name. Ok yeah, and then I've got it Works. Wonders is the business training kind of sub-brand. And then Wonder Mums is the parenting side. Oh, wow, I love it A little. Wonder ecosystem yeah, I know.

Zoe Greenhalf: 22:08

Wonder Club is the membership. It's a post-co-system.

Kate Campbell: 22:11

Yeah, I know, there's so many phrases with wondering them when you start thinking about it.

Zoe Greenhalf: 22:18

I know I was on your website earlier and I saw that you had this, this lovely introduction that said welcome to a different kind of creativity. So I love that you're bringing that kind of playful side into what you do. Have you found it quite challenging to build a business around creative thinking? Because I think you know when you talk about being an interior designer or when you talk about being a stylist, and this all comes down to labels at the end of the day but people kind of have an idea about what that means. But I think sometimes when you talk about creative thinking, it's not quite as clear.

Kate Campbell: 22:57

It's definitely not quite as clear now, and I have struggled with my elevator pitch many times because I think it needs more than just a sentence to kind of describe what I do and the impact it provides.

Zoe Greenhalf: 23:09

Do you think it's like a way of being really this kind of?

Kate Campbell: 23:12

It is. Yeah, Literally it's a way of thinking and I suppose I'm trying to provide inspiration for people and almost a way of saying you know you have this within you. Maybe you've forgotten about it, Maybe you've had it kind of beaten out of you by education, but it is available and it can benefit you in so many amazing ways. But yeah, it's not an easy job title to create. It is far easier saying that I'm an interior designer stylist. It's far, far easier, and that's obviously one of the main reasons why I changed from creativity curator, because people just expect it's all about the doing, the glue and the glitter, and I'm kind of like no, there's so much more to it than just that. So, yeah, it is a challenge. I suppose the more I am able to do things like this, the more I am able to get the word out, the more people hopefully will learn and understand and know that this is kind of something that they can tap into.

Zoe Greenhalf: 24:25

Yeah, I think, as you said, I think sometimes the education system is responsible for the way in which we divide. We just tend to kind of divide people between creative and not creative, and that's just not true, is it? And I think sometimes it's not even that it's been beaten out of you, it's that you never really were made aware that you had any. Perhaps as a child, perhaps you didn't have the right sort of upbringing, that kind of nurtured a creative side. I still come across today this idea that a creative person means somebody who can draw, somebody who can paint and there's so much more to creativity.

Kate Campbell: 25:07

You're a creative person.

Zoe Greenhalf: 25:08

If you work in marketing, you're a creative person. If you work with copywriting, you might not be able to draw for top of it. Totally, totally, nobody can take your creativity away from you. And perhaps what you're doing is also just kind of awakening that sense of. I mean I would love for somebody to listen to this and go. I wonder whether I am actually creative if I gave myself half a chance.

Kate Campbell: 25:32

Yeah, yeah, and I reckon they would be. I reckon they would be able to look at their lives and pinpoint times when they have been creative. Like you say, marketing, or mathematicians, scientists they all have to be creative when they're figuring out whatever their job is in that area. It's become a term that's synonymous with crafting and, like you say, drawing, and also drawing accurately.

Kate Campbell: 25:59

I think for kids, if they don't draw something accurately, they think they can't draw, whereas you know what happened to abstract art, and your interpretation of something is as valid as getting it looking like the thing it is. So I think that it's such a shame that people take on that label of not being creative and then don't even try. I mean, I suppose you can compare it as well to people who are not particularly sporty, but they still know that it's good for them and they still go and exercise, or, you know, go and have fun playing football, even if they know that they're not that great. You know, why can't we be like that with creativity as well? Why can't we think, ok, well, I'm not great, but I still love doing it, I have fun doing it and it's good for me, so I'm going to do it?

Zoe Greenhalf: 26:51

Yeah, absolutely 100%. So I'm going to put you on the spot here a little bit, but what are some of the? Ways you incorporate creativity or playfulness into your sort of day-to-day life.

Kate Campbell: 27:06

I suppose there's things like I immediately thought about how I do it with my kids. I don't know if I told you actually, but I'm going to start a podcast, and the simple reason why I thought I would start it is because there are these little moments that we have in our day-to-day lives with my kids and they're just silly little things that happen like literally before school or on the way back from school, and I thought how can I get across these things to other people to show them how this kind of other way of being creative can be done? Because I'm not there videoing it. It would ruin the moment, you know, and so I can't and I don't want to do that necessarily, and writing it down seemed like quite a long, confluted way of explaining something. So the best way for me to get across these little ideas is through talking. So podcast seems a really good idea. So it's got the word wondering as well. It's three-minute wonders and literally three-minute episodes with just an idea. So I think I've started making notes on my phone. I've got about 50 ideas already of little things that have happened. So it might just be a daft conversation like the other day.

Kate Campbell: 28:24

I don't know why I thought of this one. But the other day I like squeezed a blob of mayonnaise onto my plate and there was like a face in there. It looked like a face, so you could have this conversation, take a photo of it, obviously, but then you could have a conversation about what's his name? Has he got a name? Has he got a character? Does he like being made of mayonnaise? How would you feel if you were made of mayonnaise?

Kate Campbell: 28:53

It's kind of like silly little things and, especially if you're a parent with kids, they're going to love that. Well, maybe they'll get to a certain age and they might be a bit embarrassed, but they're going to love it. So all of those little things that I do that just happen, like different tiny little things that happen day to day, or they kind of what if question, you know, what if? Yeah, so I did. I did an advent, an advent calendar, which was just what if? Questions, every day, 24 days. So there were things like what if snowflakes fell up? Or what if Rudolph was on Instagram? You know, like all different things that you could just literally ask when you're driving to school and yeah.

Kate Campbell: 29:37

You know, in the car or I, just kind of luring out of your kids this silly imagination that they've got, that we've got you know, you've just reminded me something that happened with my son, actually, where I Hate going to the post office in Italy.

Zoe Greenhalf: 29:54

It's horrible, it's such a horrible experience. Just I don't know is.

Zoe Greenhalf: 30:01

I don't know whether it's a post-Brexit thing, but it's just not a nice experience and everybody in there is just miserable at work there and I was with my son and and people were being very rude to each other and I said, you know to my son, you know what the post office is, the place where, where happiness comes to die. Isn't this an awful experience? And on the way home, we made up this game which was about Would you rather go and wait in the post office for 45 minutes again, or, and then we'd come up with some silly thing, you know, Just silly things like that, and every now and again it comes up again.

Zoe Greenhalf: 30:42

I might mention the post office in passing in my son pipes of all. Would you rather go to the post office? Oh, I don't know, rather stick a fork in your eyes.

Kate Campbell: 30:51

Yeah, brilliant, yeah, I mean there's taking that opportunity, isn't it? To make what is a horrific experience for you in something fun.

Zoe Greenhalf: 31:00

Well, it's silly, but yeah yeah and it's the kind of thing that gets brought up again later, later on.

Kate Campbell: 31:07

Yeah, yeah, definitely, and, and your son will remember that you know it's, it's, and it's that kind of bonding between you as well, isn't it?

Zoe Greenhalf: 31:14

Yeah, he does tell me sometimes that I'm too serious. But I think that's, that's the parenting Dilemma sometimes that I find myself in. I want to be that fun Silly parent and sometimes I'm, yeah, too stressed, too Short on time.

Kate Campbell: 31:33

Yes, you know please.

Zoe Greenhalf: 31:36

Find that really difficult, and especially when I think that actually that's not. That's not who I am, that's who I'm coming across as as a parent right in this second. But that's not who I am, and that's not really who I want to be. So I think I might well be Tuning into your little three-minute episode.

Kate Campbell: 31:56

That's the thing I think. I don't think there's anything out there that provides ideas like that. That can just be done when you're you know I don't know waiting for the kettle to boil or you know Like is there's snatched little pockets of time available in everybody's hectic, busy day. It's just having the kind of not necessarily the foresight, but having it at the front of your mind to do something different, to not pick up your phone, maybe not scroll the two minutes that it takes to buy all the kettle. It's such a big distraction, isn't it? It is, yeah, and, and for kids as well, obviously, is. So it's like sneaky creativity, I like to call it for kids.

Kate Campbell: 32:34

Yes, you know.

Zoe Greenhalf: 32:35

They don't even realize. That feels a bit cheeky and a bit naughty. I mean, there's nothing naughty about creativity really, not really. But yeah, I like that Hmm.

Kate Campbell: 32:45

Yeah, so they don't even realize infiltrating. It's fighting off the negatives of the screens. They're great in many ways, I have to say, but not all the time.

Kate Campbell: 32:57

So, yeah, being sneaky with your creativity, with your kids is Is the way forward, I think yeah if you, if you were to say come on, we're gonna do this now they might be like whatever, but if you get it in the conversation or Little activity, then yeah, and if you haven't got kids, of course, getting creativity into your day. I think it's about maybe noticing more, what going on the Wonder Walk noticing, and then because I always say that Looking is more than seeing, but noticing is more than looking.

Zoe Greenhalf: 33:31

Mmm, it's at next level.

Kate Campbell: 33:32

Yeah, if we've all got, if we've all got functioning eyes, we can see, we Can look at things. But then noticing is like asking questions, being curious and and and seeing where that takes you. I love that, so we can all do that day to day. I think yeah.

Zoe Greenhalf: 33:50

Yeah, where would you like to see all this sort of creative ideas that you've got going on at the moment in the future? What are you hoping to sort of create with, with all of them? It sounds like you're building sort of different communities and introducing them to creativity in different ways.

Kate Campbell: 34:09

Yeah, it is that, and I've kind of tried. I've sort of thought in the past, you know, do I need to niche down? But the three areas that I've talked about, I almost can't pick one, do you know? I mean because, and often One person can have all three elements. So creativity is like the best Three for one offer you're ever gonna get and it's and it's available free in your head 24 seven. You know it's like the ultimate deal, isn't it? So I thought I suppose there are the three different areas that I'd like to Impact and have an impact and just, yeah, just bring it more to the masses. I suppose that life should be fun. We need springs in our steps and also the fact that it it can be done on a daily basis. It's that kind of everyday joy, isn't it? Yeah, that we can all Experience mini active mischief. I always say, yeah, yeah, definitely miniature mischief. Yeah, that could be a new brand for you, for kids.

Zoe Greenhalf: 35:15

I've got two of them. They live with me and Kate, it's been so lovely chatting with you today. Where can everybody find out more about you?

Kate Campbell: 35:26

So my website is this is wonderlust. com, and that's wonder with an O. I am on Instagram which is @this. is. wanderlust, and so they're probably the best places to be honest. Linkedin as well. I'm kind of starting to dip my toe into LinkedIn a bit more, and it's just Kate's Campbell on there. So yeah, that's it. I suppose they're the best places to find me. Wonder Club the membership as well, which covers everything. You can go on the wait list at the moment. The doors are going to be open to that in April, so if anyone wants more information, get in touch.

Zoe Greenhalf: 36:04

Amazing. Thank you so much.

Kate Campbell: 36:08

Thank you, zoe, it's been lovely.

Zoe Greenhalf: 36:11

Before we wrap up, here are my takeaways from this amazing conversation with Kate. So number one we don't have to be all out rebels and love taking risks to create a life that's fun and meaningful. You could be totally risk averse and still be mischievous in your day to day life. Two you only ever need to take one little step out of your comfort zone because after a while it joins you and you'll look back and see you've come a really long way. Three no shame if you're an introvert. The world needs the balance and only our square to rebels can bring. And mischief is perfect for us because it's positive disruption in a more subtle way.

Zoe Greenhalf: 36:54

Four wonder refers to a magical yet grounded sense of curiosity which we all have inside of us but often forget to tap into as we progress from childhood to adulthood. Five if you don't feed your brain with new stimulation, you're only going to get the same things out of it. So the more experiences and curiosity you have, the more resources you give yourself to draw upon when you need a new idea. Six take yourself on a wonder walk. It's more than just exercise, because it's actually making the effort to notice the things around you which causes you to slow down and creates the mental space for creative thoughts and ideas. Seven if you don't consider yourself a creative person, please remember that there is more to creativity than being able to draw accurately. Your interpretation of the thing is just as valid as getting it to resemble the thing that it is. And, more importantly, creativity can be found in many fields and industries, from marketing to mathematics. Eight telling yourself you're not creative is a self-imposed limitation, so open your mind to other ways in which creative thinking manifests itself, beyond just painting and drawing. If people can tell themselves that they're not sporty and still enjoy a kick around with their mates or dancing when they go out, then we don't need to label ourselves good or bad at being creative, to just simply enjoy doing something that uses a little creativity. And finally, number nine finding ways to be creative in your daily life can be as simple as the conversations you have with kids, but finding ways to break out of that serious box builds connection.

Zoe Greenhalf: 38:50

Well, I hope you loved today's episode and it made you think differently or perhaps nudged you into changing something in your life that's not working for you. I'd love to give you a shout out right here on the podcast too, so let me know what you think, what you'd like to hear more of, or how you've been inspired to take bold action. Let's keep in touch over on Instagram at the Mischief movement, or click the link in the show notes to sign up to my Mischief Mail newsletter, where you'll get exclusive insights on upcoming episodes and your chance to submit questions to future guests. But shh, don't tell anyone. It's our secret. Please keep spreading the word about the podcast. You're doing such an amazing job and I'm also super grateful for your five star ratings on Apple Podcasts or Spotify, which seriously helped my mission to inspire and empower more people like us to choose Mischief over Mediocre. Have a great week and keep making Mischief, ciao.